Privacy Policy

Last updated: January 2026

This Privacy Policy explains how santacruzbluesfestival.com ("we", "us", "our") collects, uses, and protects your personal information when you visit our website. We are committed to complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

We may collect the following types of information:

• Name and email address — if you contact us or subscribe to updates.
• IP address — automatically collected for security and analytics.
• Cookies — small files stored on your device to improve functionality and track preferences.
• Usage data — pages visited, time spent, referral source, device type, and browser information.

2. How We Use Information

We use the information we collect to:

• Provide and maintain the website.
• Analyse site traffic and user behaviour through analytics tools.
• Track affiliate links and referrals to partner betting sites.
• Improve site content, layout, and user experience.
• Respond to enquiries or complaints.

3. Cookie Policy

We use the following types of cookies:

• Essential cookies — necessary for the website to function.
• Analytics cookies — help us understand how visitors use the site.
• Affiliate tracking cookies — used to record clicks on links to third-party betting sites.
• Preference cookies — remember your settings and choices.

You can manage or disable cookies through your browser settings. You may also opt out of personalised advertising via Your Online Choices. Blocking certain cookies may affect site functionality.

4. Third-Party Links

Our website contains links to external casino and betting affiliate websites. We do not control the privacy practices or content of those third-party sites. We encourage you to review the privacy policy of every site you visit. We are not responsible for how those third parties collect or use your information.

5. Your Rights

Under UK GDPR and applicable data protection laws, you have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate or incomplete data.
• Request erasure of your personal data (“right to be forgotten”).
• Restrict or object to processing of your personal data.
• Request data portability.
• Withdraw consent at any time where processing is based on consent.

If you are based in the United States and the California Consumer Privacy Act (CCPA) applies, you may also have the right to know what personal information is collected and to request deletion of your personal information. To exercise any of these rights, contact us using the details below.

6. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this policy, including legal, accounting, or reporting requirements. Usage data and analytics data may be retained in an aggregated or anonymised form for longer periods. Cookie data typically expires within 12 to 24 months unless manually deleted.

7. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Email: [email protected]